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Online Content Creator

Creatief, Kunst, Expressie

CreativeDesignAssociate Degree

Duration

2 years

Level

Associate Degree

Mode of study

Also part-time

Outlook

Stabiel

What will you learn?

(Online Contentcreator) In the AD Online Content Creator program, you learn all aspects of digital content production for social media, websites and online platforms. You develop skills in graphic design, video editing, photography, copywriting and social media marketing. The program combines creative subjects like Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) with strategic subjects like content marketing, SEO and data analysis. You also learn about influencer marketing, storytelling and brand strategy. What makes this AD unique compared to a full bachelor's degree is the strong focus on hands-on practice and direct applicability in the rapidly changing online world. From day one, you work on real assignments for companies and build an extensive portfolio. Internship experiences at marketing agencies, webshops or as a freelancer are essential parts of the program. This program is perfect for creative people who are digitally strong, have a natural feel for social media and want to quickly enter the dynamic content market.

Required Education

For admission to the AD Online Content Creator program, you need at least an MBO-4 diploma in a relevant field such as Media Design, Marketing & Communication or ICT, or a HAVO diploma. The HAVO profile Culture & Society (C&M) fits best because you will have taken subjects like art, cultural sciences and social sciences that directly connect to content creation and marketing. Economics & Society (E&M) is also suitable because of the marketing and business economics foundation. Subjects like Dutch (for strong writing skills), English (international online marketing) and art subjects are very relevant for this program. Some schools require a motivation letter and portfolio with examples of your creative work. A 21+ test is possible for people without suitable prior education but with relevant work experience in marketing, communication or creative sectors.

Core Subjects

Career Prospects

After graduation, you can immediately start working as a Content Creator, Social Media Specialist, Community Manager or Junior Marketing Employee at companies of any size. You can find work at marketing and communication agencies, e-commerce companies, influencer marketing agencies or as a freelance content creator. Positions like SEO Content Specialist, Brand Content Manager or Digital Marketing Assistant are also within reach. Starting salaries range between €2,200-€2,800 gross per month, depending on employer and region. The demand for content specialists is growing explosively, making growth opportunities to senior positions, project management or your own content agency realistic. After your AD, you can continue to the third year of HBO bachelor's programs like Communication, Marketing Management or Creative Business, which gives you access to higher management positions and on average €500-1000 more salary.

Impact of AI on this program

AI has a growing influence on AD Online Content Creator. Routine tasks are being automated, while complex decision-making, creativity and human contact are becoming more important. Knowledge of AI tools and data literacy is a growing competency in this field.

Where can you study this?

Driestar educatief

GOUDAHBO

ArtEZ

ARNHEMHBO

Gerrit Rietveld Academie

AMSTERDAMHBO

Hogeschool Van Hall Larenstein

VELP GLDHBO

Hotelschool The Hague

'S-GRAVENHAGEHBO

Hogeschool van Amsterdam

AMSTERDAMHBO

Pedagogische Hogeschool De Kempel

HELMONDHBO

Hogeschool IPABO Amsterdam Alkmaar

AMSTERDAMHBO
Data from DUO Open Data

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